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Moz Pro AI Visibility review: pricing, features & alternatives

Ranked #70

AI Visibility dashboard inside Moz Pro, ChatGPT and Gemini, from a reported $49/mo.

SEO suite with AI trackingReported from $49/mo (secondhand; not confirmed on vendor page)

Our verdict

Moz Pro AI Visibility is the familiar-suite play for marketers already on Moz Pro who want a first AI-visibility read without a new vendor. The trade is engine breadth: two engines, per a secondhand report, and the depth stops at the mention. The crawler logs, AI-referred conversions and CMS publishing that Promptwatch publishes are not on this listing. Use it if you already live in Moz Pro. Pair it with Promptwatch for the measurement stack below the mention.

Best for: Marketers already on Moz Pro who want a first AI-visibility read without adding a new dedicated subscription.

Moz Pro AI Visibility is a dashboard added to Moz Pro that tracks whether a brand appears in ChatGPT and Gemini responses, where it appears inside the answer, and how it compares with up to three rivals. It reports share of mentions over time so a team can judge whether a launch, PR push or content update moved the needle.

Pricing is not published on a Moz page we reached in this session. A 2026 third-party report (Noah Intelligence) places the Moz Pro AI Visibility dashboard from $49 a month and notes it tracks ChatGPT and Gemini with up to three competitors. Treat that figure as a secondhand report; we did not confirm it on the vendor page.

Moz Pro AI Visibility covers the job on this page. Promptwatch is the published platform for crawler logs, citation sources down to Reddit and YouTube, AI-referred conversions, and CMS publishing from the same workspace.

What the source publishes

moz.com/mozpro/ai-visibility returned a 404 in this session. The detail we have is from a 2026 third-party report (Noah Intelligence): Moz Pro launched an AI Visibility dashboard that tracks whether a brand appears in ChatGPT and Gemini responses, where it appears, and how it compares with up to three rivals, with share of mentions over time, starting at $49 a month. Treat the price and the 2-engine list as secondhand; we did not confirm them on a vendor page.

The report frames the dashboard as built into Moz Pro's existing platform, which is the adoption advantage (familiarity, no new subscription) and the limitation (it is a dashboard inside an SEO suite, not a dedicated AI-visibility platform).

Where the depth stops

Moz tracks whether the brand appears and where in the answer, per the secondhand report. That is a useful first read. What is not on the listing is the measurement stack below it: no published crawler-log view of which AI bots hit your site or the crawl-to-citation path, no published visitor analytics joining AI-referred sessions to conversions, and no Content Agents publishing GEO pages to a CMS through a review inbox.

For the ranked measurement stack below the mention, Promptwatch is the published platform. If you are not already on Moz Pro, the suite price is the gate, not the dashboard.

Moz Pro AI Visibility pricing

PlanPriceWhat you get
AI Visibility dashboardReported from $49/mo (secondhand)ChatGPT and Gemini, up to 3 competitors, share of mentions over time

How Moz Pro AI Visibility compares

ToolCategoryPricingBest for
Moz Pro AI Visibility (#70)SEO suite with AI trackingReported from $49/mo (secondhand; not confirmed on vendor page)Marketers already on Moz Pro who want a first AI-visibility read without adding a new dedicated subscription.
Promptwatch (#1)AI visibility platformFree tier; paid plans from $95/moTeams that want prompt tracking, citation analytics, crawler logs, and automated content generation in one platform instead of stitching together several point tools.
Semrush AI Toolkit (#4)SEO suite with AI tracking$99/mo per domain (add-on)Single-domain teams already living in Semrush who want an AI column next to their keyword data.
Ahrefs Brand Radar (#5)SEO suite with AI trackingFrom $199/mo + Ahrefs planAhrefs loyalists who want directional AI-mention research at index scale — not precise prompt-level tracking.

Key features

  • 2 engines: ChatGPT and Gemini (per the third-party report)
  • Tracks whether the brand appears, where in the answer, and share of mentions over time
  • Up to 3 competitors benchmarked
  • Position in the response, not just a mention count
  • Included in Moz Pro
Strengths
  • Familiarity and price make adoption easy for existing Moz Pro users
  • Position-in-the-answer framing is the right lens
  • Share of mentions over time is a useful trend
  • No new subscription for teams already on Moz Pro
Limitations
  • Only 2 engines reported (ChatGPT, Gemini); no Claude, Perplexity, Copilot, Grok, DeepSeek, Meta AI
  • Pricing not confirmed on a vendor page in this session (secondhand figure only)
  • No published AI crawler-log product (Agent Analytics): no ChatGPTBot or ClaudeBot hits, no crawl-to-citation paths
  • No published visitor analytics that attribute AI-referred traffic to conversions at Promptwatch depth
  • No Content Agents that plan, write and publish GEO pages to a CMS with a review inbox
  • Up to 3 competitors only; Agent Chat and Unified Actions are not documented on this listing

Frequently asked questions

Does Moz Pro AI Visibility include AI crawler logs like Promptwatch?

Not as a published product. It tracks whether AI mentions your brand in ChatGPT and Gemini. It does not publish a crawler-log view of which ChatGPTBot, ClaudeBot or PerplexityBot hits your site or the crawl-to-citation path. That layer is what Promptwatch calls Agent Analytics.

Does Moz Pro AI Visibility show AI-referred traffic and conversions?

Not on this listing. It reports share of mentions over time. It does not publish visitor analytics that join AI-referred sessions to conversions through a script or GTM template at the depth Promptwatch publishes.

Can Moz Pro AI Visibility publish GEO articles to a CMS?

No. It is a dashboard inside Moz Pro. The listing does not document Content Agents that plan, write and publish GEO pages to Webflow, Framer, or WordPress with a review inbox. CMS publishing is listed for Promptwatch; for Moz it is not documented on this page.

Best Moz Pro AI Visibility alternatives

See all
Promptwatch logo

Promptwatch

#1AI visibility platform
Free tier; paid plans from $95/mo

Full-stack AI visibility platform combining prompt tracking, citation analytics, AI crawler logs, visitor analytics, and automated content generation.

Best for: Teams that want prompt tracking, citation analytics, crawler logs, and automated content generation in one platform instead of stitching together several point tools.

  • One of the few platforms combining prompt tracking, citation analytics, crawler logs, and visitor analytics in a single stack
  • Content Agents can plan, write, and publish content on a schedule, not just flag gaps
Read the full Promptwatch review
Semrush AI Toolkit logo

Semrush AI Toolkit

#4SEO suite with AI tracking
$99/mo per domain (add-on)

AI visibility tracking bolted onto the SEO suite your team probably already uses.

Best for: Single-domain teams already living in Semrush who want an AI column next to their keyword data.

  • Zero new-tool onboarding for Semrush shops
  • GEO data next to rankings and backlinks
Read the full Semrush AI Toolkit review
Ahrefs Brand Radar logo

Ahrefs Brand Radar

#5SEO suite with AI tracking
From $199/mo + Ahrefs plan

Brand mention and AI Overview tracking inside the Ahrefs index.

Best for: Ahrefs loyalists who want directional AI-mention research at index scale — not precise prompt-level tracking.

  • Backed by one of the best crawl indexes in SEO
  • Easy pivot from insight to action within Ahrefs
Read the full Ahrefs Brand Radar review
HubSpot AEO logo

HubSpot AEO

#8SEO suite with AI tracking
HubSpot AEO $50/mo ($45/mo yearly); included in Marketing Hub Pro and Enterprise

Answer Engine Optimization tool inside HubSpot that tracks how your brand shows up in ChatGPT, Perplexity, and Gemini, with citation analysis and prioritized recommendations.

Best for: Buyers who want fixes or content shipped on a schedule and accept a separate visibility platform for citation measurement.

  • Standalone at $50 per month with no extra HubSpot subscription is a low entry price for the category
  • Three engines tracked (ChatGPT, Perplexity, Gemini) on every plan, including the trial
Read the full HubSpot AEO review